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The View From The Top with Aaron Walker

The View from the Top podcast is a world-class podcast created for men interested in living a life of success and significance. In this weekly podcast, hosts Aaron Walker and Danny "Sunshine" Bauer interview men in the Iron Sharpens Iron Masterminds facilitated by Aaron Walker. Guests share entrepreneurial insights and success stories from working in a mastermind. This show is for men interested in being successful businessmen, intentional husbands, and better friends. Men should come here regularly for inspiration and to get to the amazing guys at The View from the Top. Each episode is 20-30 minutes perfect for your commute, workout, and making your chores at home more enjoyable! Aaron Walker has been in a mastermind with Dave Ramsey, Dan Miller, and Ken Abraham for more than a decade and now he wants to share what he has learned with you, the listener.
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Now displaying: 2018
Dec 26, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker and Danny “Sunshine” Bauer discuss how to finish strong.  We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode and learn more at viewfromthetop.com.

 

How to Finish Strong

Aaron has some systems in place that he has developed over time as he as learned through failures and successes.  One of the common threads he sees when visiting with people is that people are over-committed.

Greg McKeown talks about it in his book; We’re much better off being an inch wide and a mile deep than an inch deep and a mile wide.” - Aaron Walker

 

Systems that help him to be a success

Middle Game-most are starters and finishers but we needs to shore up our middle game and finish strong

Focus, plan-map out the year on a google spreadsheet and community-lean on as a lever to pull from and lean on

 

Have a Plan

One of the things Aaron does each year includes mapping out with his CEO what they want to accomplish.  They will send 20 hours over two days and finish with knowing what their focus will be each day.

It’s as simple as getting out a google spreadsheet.  Writing down all the things we want to accomplish and I will literally know the theme every month, the books we will read, the questions we will ask, the blog topics that we will write about.” - Aaron Walker

 

Accountability Group

Aaron meets with three guys once a week on Friday morning.  He is also in a mastermind group with Dan Miller and has been for over two decades every week.  Motivation wears out and you need to refuel. These accountability groups will help you to do so.

Guys if you don’t have a plan, an accountability group or a mastermind group, I don’t know how you think you are going to accomplish all of the tasks you need to do.” - Aaron Walker

Common Denominator

Aaron sees a common a denominator among all people.  They don’t even know who they are themselves. So Aaron wrote a document called Personal Assessment.  It talks about your identity, ideals, relationships, faith, career, etc.

 

Download the "Personal assessment," "What do I want?" and "Steps to a Productive Day" here:  viewfromthetop.com/greenway

Take Action … Next Steps from the Show

Today’s challenge is to get 1% better everyday.  Put up those chocolates or invest that money. Start eating that salmon.  It’s hard to see in the moment how much you are getting but over time that actually equals to you becoming a 37 times more powerful person over time if you just make smarter choices.

 

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Recommended Books

Essentialism by Greg McKeown

The Power of Habit by Charles Duhigg

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Scott Hooper is an amazing person and the thing he does best is voiceovers.  If you need an intro or an extro, Scott is unbelievable. Aaron uses him personally and highly recommends him.  For amazing voice over work connect with Scott Hooper here:  110percentfun@gmail.com

Thanks for listening to today’s View from the Top podcast. To make sure you don’t miss any of our episodes click subscribe now and visit viewfromthetop.com to learn more. And if you enjoyed the show how about telling a friend and leave a review of the podcast wherever you are listening right now.

Learn how to live a life of success and significance at viewfromthetop.com

Copyright © 2018 View from the Top

Dec 19, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker and Danny “Sunshine” Bauer discuss how to deal with dissatisfaction in your life.  We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode and learn more at viewfromthetop.com.

 

How to Change the Feeling of Dissatisfaction

Aaron discusses how dissatisfaction plays a role in your life.  Setting and attaining goals then still feeling a sense of dissatisfaction in not uncommon.  He talks about when he he becomes dissatisfied he thinks about the things he is grateful for.  Aaron and his wife live a modest lifestyle by choice. They do choose to travel more than anything else to gain experiences.  This allows his family to compare how blessed their life is.

Satisfaction is attained on the other side of being grateful; showing gratitude.” - Aaron Walker

 

Comparing To Others For Gratitude

Camora Island average yearly income for a family of 4 is $600.  The conditions of the world should cause us to be happy where we are in comparison to others.  We should be grateful for our conveniences and not complain. Aaron challenges us to be grateful daily in the privacy of our home with our family.

I just want to tell you from a business man’s perspective that one more win is not going to give you the satisfaction you are striving for.” - Aaron Walker

 

Journaling for Focus

Journal daily about what you are grateful for.  One cannot be ungrateful and grateful at the same time.  Aaron discusses focusing on being grateful and you will see your day change.  Your sense of gratitude will change when you list the things you are thankful for.

Your attitude will change, your disposition will change, what you are modeling to your children will change.” - Aaron Walker

 

Take Action … Next Steps from the Show

Today’s challenge is to get your perspective right when you are feeling down and dissatisfied.

Instead of focusing on what you don’t have, focus on what you do have.

And while you’re at it … pick up my friend, Seth’s book called Ambition. It’s definitely worth the read.

Ambition:  Leading with Gratitude by Seth Buechley

 

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

 

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Jeff Ristine is a real estate  with unquestionable integrity and can answer any question you have as it pertains to real estate.  Reach out to Jeff at jeffristine@me.com You won’t be disappointed.  

Thanks for listening to today’s View from the Top podcast. To make sure you don’t miss any of our episodes click subscribe now and visit viewfromthetop.com to learn more. And if you enjoyed the show how about telling a friend and leave a review of the podcast wherever you are listening right now.

Learn how to live a life of success and significance at viewfromthetop.com

 

Copyright © 2018 View from the Top

Dec 12, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker interviews Dan Cockerell on “How is the weather in your kingdom?”

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below.

Listen to the full episode here and learn more at viewfromthetop.com.

Dan Cockerell has held various management and executive operations roles at the Walt Disney World Resort, both in the theme parks and resort hotels, and was the sixth executive to hold the position of Vice President, Magic Kingdom since the park opened in 1971.  He earned his MBA in 2001 at the Crummer School of Business at Rollins College.

Dan puts great value on spending time in the operation and frequently spent time in the park, assisting cast members and interacting with guests.  He believes that building relationships is critical for leadership success, and his approachability in the workplace is a testament to his people-first philosophy.

In addition to his operational responsibilities, Dan Cockerell has been a keynote speaker for the world-renowned Disney Institute for 18 years.   He has addressed open-enrollment participants as well as attendees in customized programs including the USAA Bank, General Motors, the U.S. Department of State, the U.S. Army, the Southern Methodist University Business School, Porsche A.G., and United Airlines.  He also participated in the Sodexo Quality Life Worldwide Conference Panel, moderated by Arianna Huffington, in 2015.

Dan provides customized, authentic presentations, focusing on leadership and management practices, drawing upon his extensive Disney career with relevant examples and inspiring storytelling.

Show Highlights:

  • Dan learned hospitality through osmosis at Marriott and Disney
  • Integrating the important aspects of Disney and bringing that to a new culture
  • Dan’s non-negotiable quality standards
  • Moving from How to Why
  • Tips for letting go at sa world-class environment like Disney
  • The key to great customer service is starting with your staff
  • Building a “guest-centric” approach
  • Where entrepreneurs are failing these days
  • Why Dan goes to the desert for vacation
  • Checking the weather in your organization
  • 3 tips to creating a positive environment in your organization

 

“Rest and relaxation is the key to better performance.”

-Dan Cockerell

Resources:

 

 

 

“If it’s in your head, that doesn’t mean your employees know it.”

-Dan Cockerell

Take Action … Next Steps from the Show

What are you going to do for yourself this week? You can’t lead at your best unless you live at your best!

 

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

 

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

Dave Sanderson: Cultivating Personal Leadership

 

Copyright © 2018 View from the Top

Dec 5, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker and Danny “Sunshine” Bauer discuss “How to live without upper limits.” Recently in Iron Sharpens Iron the men read The Big Leap which inspired the content of this episode.

We hope you enjoy today’s show. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com

  • Push through those upper limit challenges
  • Be involved in community
  • Show gratitude to those who invest in you
  • Have a mindset to live a life of abundance and a life without limits
  • Focus on right now, today, this minute, this hour
  • Advice for those dealing with worry, criticism and arguments
  • Eliminating distractions
  • Invest in personal development

Resources:

 

 

Take Action … Next Steps from the Show

Invite constructive criticism into your life and have your colleagues tell you what your superpowers are.  Have them tell you what your blind spots are. This will help uncover what your upper limit challenges are so your colleagues can push you to be a better man.

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Curt Stowers is the founder of F5 Financial and has managed over $100M in portfolio assets and developed/administered financial plans for over 50 families in Naperville and the surrounding area.  Curt’s goal as a financial planner is to ensure that families, corporate executives, and entrepreneurs have a comprehensive financial plan in place to reach their life goals.

Curt is a man of integrity and has a great moral compass.

Reach out to Curt at curt.stowers@f5fp.com.  To learn more, visit F5 Financial’s website at  f5fp.com.

 

Copyright © 2018 View from the Top

Nov 28, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker and Danny “Sunshine” Bauer discuss expectations. We hope you enjoy today’s show. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com

Show Highlights:

  • Every day isn’t necessarily great, and that’s okay ...
  • How expectations can mess up our quality of life
  • What Tony Dungy taught Big A about expectations
  • How often do you focus on what you can control vs other people’s behavior?
  • Should we really have low expectations

Resources:

 

Take Action … Next Steps from the Show

Right before your next business meeting or high stakes convo with your partner, I want you to do two things for me:

Pause 15-30 mins before the next important meeting or conversation

And answer these questions:

  • What expectations do I have for this event or have I placed on this other person?
  • What expectations might they be coming to this event with?
  • Are these expectations fair? How might this play out if I set aside my expectations and instead engage in a curious way?
  • What is in my power to control during this event? What do I need to take ownership of?

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

Ryan Claterbaugh -- Owner of Mr Mister Mosquito Control

 

Copyright © 2018 View from the Top

Nov 21, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker discusses “You don’t deserve it.”

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • What are you doing to show recognition within your family or business?
  • How to demonstrate more grace in your life?
  • One exercise to try with your kid today
  • How to grow kids that don’t have to “earn” love
  • Do you deserve success?
  • Pushing through upper limit challenges

Resources:

 

Take Action … Next Steps from the Show

Get your partner and bring her on a date for no reason other than you love her. Grab your kid and take them and do something fun -- just because you love them. Give an employee a gift card to take their family out to dinner just because they’re great.

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

Jaime Jay: Hire the best Virtual Assistants to take your company to the next level.

 

Copyright © 2018 View from the Top

Nov 14, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker discusses “How do I get peace in my life?” We hope you enjoy today’s show. All the highlights, resources, and next steps can be found below.

Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • Are you pursuing the right thing?
  • Do you have passion for what you are doing?
  • The gift of contentment by helping others
  • There is peace when you’re pursuing the right thing
  • Money doesn’t equal peace

 

Resources:

 

Take Action … Next Steps from the Show

If you feel a bit lost start by helping someone else and worrying a little less about yourself.

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Charlie Cichetti: Sustainable Investment Group

 

Copyright © 2018 View from the Top

Nov 7, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker interviews Lee Cockerel on the topic of creating world class customer service.

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Lee Cockerell is the former Executive Vice President of Operations for the Walt Disney World® Resort. “As the Senior Operating Executive for ten years Lee led a team of 40,000 Cast Members and was responsible for the operations of 20 resort hotels, 4 theme parks, 2 water parks, a shopping & entertainment village and the ESPN sports and recreation complex in addition to the ancillary operations which supported the number one vacation destination in the world.”

One of Lee’s major and lasting legacies was the creation of Disney Great Leader Strategies which was used to train and develop the 7000 leaders at Walt Disney World. Lee has held various executive positions in the hospitality and entertainment business with Hilton Hotels for 8 years and the Marriott Corporation for 17 years before joining Disney in 1990 to open the Disneyland Paris project.

Lee has served as Chairman of the Board of Heart of Florida United Way, the Board of Trustees for The Culinary Institute of America (CIA), the board of the Production and Operations Management Society and the board of Reptilia a Canadian attractions and entertainment company. In 2005 Governor Bush appointed Lee to the Governor’s Commission on Volunteerism and Public Service for the state of Florida where he served as Chairman of the Board.

He is now dedicating his time to public speaking, authoring a book on leadership, management and service excellence titled, Creating Magic…10 Common Sense Leadership Strategies from a Life at Disney. which is now available in 13 languages and his latest book, The Customer Rules…The 39 Essential Rules for Delivering Sensational Service. Lee also performs leadership and service excellence workshops and consulting for organizations around the world as well as for the Disney Institute.

Lee and his wife Priscilla live in Orlando Florida.

 

Show Highlights:

  • Lee’s challenging upbringing and how he ended up at Disney
  • How to double your salary and get fired in 90 days
  • Lee’s point of view on customer service and how he developed it
  • How Lee’s work experience prepared him to lead at Disney
  • Three steps to creating world class customer service
  • The one question Lee asked before making every decision at Disney
  • What Lee considered his hardest part of the job
  • Do you experience your product/service like your customers do?
  • Lee’s fitness journey and what it’s like to be in the “O-Zone”
  • Do this to get rid of regret, wishing, and hoping
  • Consider your circle of friends. Do you need to quit hanging out with anyone?
  • Do people trust you?

“You find out who your real friends are when you’re unemployed.”

-Lee Cockerell

 

Resources:

 

 

“Being nice only goes so far, you have to deliver.”

-Lee Cockerell

 

Take Action … Next Steps from the Show

Experience your product or service like one of your clients. Try to see your business through their eyes. Are you creating the experience you wish your customers would have?

After visiting your website, buying a product, or if you have a physical business - experiencing the actual location and staff share you ONE TAKEAWAY with me and Aaron on Twitter..

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop


Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Danny Bauer - build your vision and get liberated from the chaos of operating your small biz!

 

Copyright © 2018 View from the Top

Oct 31, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker and Danny “Sunshine” Bauer discuss how modern businesses are thriving by offering a subscription service to their clients.

Recently in Iron Sharpens Iron the men have been focused building a business and not a J-O-B. The latest book we have read is called The Automatic Customer: Creating a Subscription Business in Any Industry by John Warrillow. Amazon Prime, Netflix, and even Iron Sharpens Iron are all great examples of the power of building a subscription business.

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

 

Show Highlights:

  • The subscription services Aaron currently subscribe to
  • What makes Amazon Prime and Netflix so profitable?
  • Subscription services for the “little guys”
  • How do insert your business into the everyday life of your clients
  • The importance of onboarding
  • How to sprinkle “happiness bombs” into your business
  • Big A’s biggest takeaway from reading The Automatic Customer
  • Aaron’s excited about the ISI meetup in Nashville

 

Resources:

 

 

 

Take Action … Next Steps from the Show

Read The Automatic Customer and consider how you can add a subscription model to your business.

Send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop to tell us how you plan to use a subscription service in your current business.

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Philip Scarborough: Elite Realty Group

 

Copyright © 2018 View from the Top

Oct 24, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker discusses “How do I get outside my comfort zone?”

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • Practical tips for networking and getting outside your comfort zone.
  • Two questions you can ask in each networking situation.
  • What is the worst thing that can happen?
  • What is the best thing that can happen?
  • You may change your life forever by engaging in a chance encounter!
  • Two tips to use in every networking situation

Resources

 

Take Action … Next Steps from the Show

Today’s Challenge: The next time you are at a conference or a business function or maybe church, I want you to decide right now, that you are going to approach that person you wanted to meet. Remember to use their first name and ask a lot of questions.

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Copyright © 2018 View from the Top

Oct 17, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker discusses “Why you won’t ever catch him giving 100% percent.”

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • Why Aaron quit working with his personal trainer
  • Aaron’s advice to a businessman “not getting any traction”
  • Slow down. Be methodical. Be consistent.
  • Stop giving 100% for short bursts of time
  • It’s a marathon, not a sprint

Resources

 

 

Take Action … Next Steps from the Show

Keep showing up. Make a plan. Identify your goals. Be consistent and give it time to harvest.

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Rob Kelsey - Take care of all your janitorial needs with King Maintenance Management

 

Copyright © 2018 View from the Top

Oct 10, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker interviews Ray Edwards on the entrepreneurial mindset and prospering in business.

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Ray Edwards is a Communications Strategist, Copywriter, Author, Speaker, and host of one the top iTunes Business Podcasts. He has worked with Fortune 500 companies, and with some of the most powerful voices in leadership and business. His clients include New York Times best-selling authors Michael Hyatt (author of Platform and co-author of Living Forward), Tony Robbins (author of Unleash the Giant Within and Money: Master the Game), Jack Canfield and Mark Victor Hansen (co-authors of Chicken Soup For the Soul), Jeff Walker (author of Launch), and many more.

Ray's copy and marketing expertise has helped sell an estimated $200 Million or more in products and services.

Ray is the founder of Ray Edwards International, Incorporated, which offers:

  • Copywriting
  • Consulting and Coaching
  • Product Launch Management
  • Training and Instruction

 

Show Highlights:

  • How to write copy that is persuasive, not manipulative
  • How some of Ray’s favorite “articles” were actually advertisements
  • Relationship + skill makes you indispensable
  • Why Ray transferred his radio skills to the internet
  • You can improve how to tell your stories
  • Ray’s history with Parkinson’s disease
  • It’s okay to be prosperous as a small business owner
  • How an entrepreneurial mindset will get rid of poverty
  • Ray’s 3 foci of business moving into the future
  • Do you treat everyday as an important resource?
  • How Ray feeds himself intellectually and spiritually
  • Ray reads a list of declarations every morning about himself
  • The power of simple in business

“It’s okay to have money, just don’t let it have you.”

-Ray Edwards

 

Resources:

 

 

 

“The best way to help the poor is to not be one of them.”

-Ray Edwards

 

Take Action … Next Steps from the Show

Each morning I answer this question … How can I help or surprise someone today with no expectation of a payback?

Answer that question today and send us a tweet @vftcoach and @alienearbud and tell us the one way you were generous today. Make sure to use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Email

 

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

 

Mastermind Member Spotlight

Tommy Breedlove - Change your life and “Choose goodness.”

 

Copyright © 2018 View from the Top

Oct 3, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker and Danny “Sunshine” Bauer discuss a topic important to every business owner -- PROFIT! Recently in Iron Sharpens Iron the men have been focused building a business and not a J-O-B. Often business owners are the last to get paid and instead of running the business and experiencing a life of freedom, business leaders are plagued with chaos and stress. We’re here to help!

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • The #1 mistake Aaron sees when it comes to a business actually making profit
  • Aaron’s biggest takeaway from reading Profit First?
  • How men’s lives in Iron Sharpens Iron have changed as a result of reading the book
  • The stumbling blocks of implementing profit first methodology
  • Meet the new coaches in Iron Sharpens Iron

Resources:

 

 

Take Action … Next Steps from the Show

Read Profit First and set up your five bank accounts: revenue, profit, owner’s pay, tax, and operating expenses.

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Email

 

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

Scott Beebe - Master business coach focused on liberating small business owners from the chaos of operating a business.

 

Copyright © 2018 View from the Top

Sep 26, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker discusses “How is the Journey?” We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • What is going to make you happy?
  • How much is enough?
  • What it’s like riding with Big A riding in his car for 4 hours
  • The problem of a singular focus, when the focus is making money
  • Why we should focus on scaling relationships instead of scaling business
  • Live. Life.
  • What happened to Aaron’s $187 pillow he tried to return

Take Action … Next Steps from the Show

Enjoy the journey. Intentionally slow down and spend time with your family. Life is not a race!

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

 

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

David Kincade - Help with writing grants.

Copyright © 2018 View from the Top

Sep 19, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker discusses “Three Reasons You’re Not Completing Your Task.”


We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

 

Show Highlights:

  • We’re making goals too hard
  • We’re taking on too many goals at once
  • What Aaron has done that has helped him be a success
  • Get people around you - get accountability!
  • Write it down
  • Focus on lead indicators

Resources:

  • The 12 Week Year
  • The One Thing

 

Take Action … Next Steps from the Show

Pick a personal goal and consider what the lead indicators will be that will get you to your lag result. Measure your progress daily … remember Don’t Break the Chain!”

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Instagram | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

Greg Gray - Leadership Development & Business Coaching

 

Copyright © 2018 View from the Top

Sep 12, 2018

Welcome to the View from the Top podcast, Season 2. In today’s show, Aaron Walker interviews John Lee Dumas.

John came up with the idea to launch a daily podcast interviewing today’s most successful and inspiring entrepreneurs when he realized no one else was doing it.

All of his favorite podcasts – ones that shared interviews with individuals who were doing amazing things and leading inspiring lives – were once per week, and some of them only once every other week.

As a Commercial Real Estate Broker, John found himself in the car every single day driving back and forth to appointments wishing there was more motivational content available to him on-demand.

That’s when he had his own AH-HA moment and decided that he would be the one to create that content.

The name EOFire, short for “Entrepreneurs On Fire”, was inspired by the late, great Stuart Scott, who was famous not only for being an incredible sportscaster, but also for a phrase he loved and used often: “HE’S ON FIRE!” Scott would use the term in reference to a player who was on such a roll that he couldn’t be stopped.

When John heard Scott use the phrase during the 2012 playoffs, he knew it was a perfect fit for his podcast that would share the journeys of entrepreneurs who couldn’t be stopped.

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • The highs and lows of living in Puerto Rico
  • The EoFire transition after 2000 episodes.
  • Are you listening to the new Master Classes or Variety Shows offered on EoFire?
  • JLD’s shift from success to significance
  • People listen when you’re passionate
  • Haters tell you, you’re doing something right
  • JLD’s love for quotes and gratitude
  • The power of batching

 

“I want to create a stand alone, valuable course that people can come back to time and time again.”

-John Lee Dumas

Resources:

 

Take Action … Next Steps from the Show

JLD emphasized how important quotes and gratitude are to him. In today’s challenge, share your favorite quote or what you are grateful for with us on Twitter.

 

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Email

 

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

 

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

Jeff Smith - The Alexa Guy

 

Copyright © 2018 View from the Top

Sep 5, 2018

Welcome to the View from the Top podcast, Season 2. Today, Aaron Walker and Danny “Sunshine” Bauer discuss what you can expect during Season 2 of the View from the Top podcast . Recently in Iron Sharpens Iron the men have been focused on health. We hope you enjoy today’s show. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

We hope you enjoy the podcast. All the highlights, resources, and next steps can be found below. Listen to the full episode here and learn more at viewfromthetop.com.

Show Highlights:

  • What to expect in Season 2
  • The story of starting View from the Top
  • Why join a mastermind
  • Some of the changes Aaron has made in regards to health
  • Meet David Cook, the man who can lose weight even on vacation!
  • How Charlie Cichetti holds Danny accountable each week in the Mastermind

 

Resources:

 

Take Action … Next Steps from the Show

Get serious about your health! Whether that is focusing on spending more time with your family, eating right, or getting physically fit, make that promise to yourself now.

 

If you accept this challenge send us a note on Twitter to Aaron (@vftcoach) and Danny (@alienearbud) and use the hashtag #viewfromthetop

 

Connect with Aaron

Website | Twitter | FB | LinkedIn | Email

Check out Aaron Walker’s daily podcast, The Mastermind Blueprint available on your Amazon Echo or iTunes.

Join Iron Sharpens Iron

Apply here to join Aaron’s exclusive Iron Sharpen Iron Mastermind. You’re just one click away from living a life of success and significance.

Mastermind Member Spotlight

Derek Champagne - Marketing Guru at The Artist Evolution.

 

Copyright © 2018 View from the Top

Feb 15, 2018

Thank you so much for listening and supporting the show! Today’s guest is just your host Daniel Bauer to update you on what’s to come next. This is actually going to be the last episode in season one. It’s been two years of hard work, but that does not mean it’s over. Stay tuned for season two of the podcast where we’ll be going even BIGGER!

Highlights from This Episode:

  • Thank you so much for listening!
  • This will be the last episode of Season 1.
  • Daniel shares a story about his Better Leaders and Better Schools podcast.
  • Joining Iron Sharpens Iron was the best thing Daniel did (right after getting married to his amazing wife).
  • Daniel has ten other men in his life that challenge him to be a better man.
  • What has Daniel learned over the last two years of hosting this show?
  • Always trust God.
  • Put your family first, not your business.
  • What is success really worth to you?
  • What can you expect in Season 2?

 

Resources:

ViewfromtheTop.com
Betterleadersbetterschools.com

One Big Thing: Discovering What You Were Born to Do, by Phil Cooke

Procrastinate on Purpose: 5 Permissions to Multiply Your Time, by Rory Vaden

Feb 7, 2018

Tom Schwab is back! Tom has previously appeared on episodes 02 and 31. Since the last time Daniel and Tom spoke, Tom has launched Interview Valet as a way to help people get onto more podcast shows.

Highlights from This Episode:

  • What kind of toppings does Tom like on his pizza?
  • Why did Tom start Interview Valet?
  • Tom credits Matt Miller for the name Interview Valet!
  • Business owners have ideas, but you gotta listen to your customers on what they want.
  • If people don’t do anything with the education/information we provide, then is it really worth it?
  • Tom asked 10,000 people on how they ranked their ROI on the various marketing channels that they were using. Podcast interviews ranked number one above Facebook ads and email marketing.
  • Why is connection really important to Tom? How does he define it?
  • One week out of every month, Tom and his wife try to live in a different city.
  • Tom recently went through a hard time, but he had amazing men in the ISI mastermind to reach out to for support and advice. That kind of friendship and love is invaluable.
  • Your friends and your family want you to be happy. The people in your mastermind want you to be better.

 

Resources:

ViewfromtheTop.com
Tmschwab.com

Tom on LinkedIn

Interviewvalet.com

“002: Find Your Zone of Genius with Tom Schwab”

Ego Is the Enemy, by Ryan Holiday

Jan 31, 2018

Scott Beebe is the Founder and Creator of the Four Steps to Business Freedom program. He is a business coach, trainer, and strategist. When Scott was let go from his job, he credits Aaron Walker for helping him and inspiring him to find his life’s purpose. On the show, Scott discusses why he built the Four Steps process and how it helps business owners succeed.

 

Highlights from This Episode:

  • Why did Scott start the Four Steps to Business Freedom process?
  • Scott credits Aaron for helping him during tough times when he was let go.
  • Scott took baby steps and slowly but surely he built Four Steps from the ground up.
  • Aaron offers a weekly call and it’s the most powerful thing in his coaching. Just by showing up to the call, it keeps you accountable and ready to take on new challenges.
  • Remember to keep showing up and to keep moving forward.
  • The Four Steps process is not magic. However, when small business owners follow a systematic process, magical things start to happen.
  • A vision without implementation is just a hallucination. The key is execution.
  • How does the Four Steps process set business owners up for success?
  • The bigger we become, the more structured we have to be.
  • Scott shares an amazing client success story!

 

Resources:

ViewfromtheTop.com
Mybusinessonpurpose.com

Fourstepstobusinessfreedom.com

Dannysunshine.com/foursteps

Jan 24, 2018

David Cooke is the owner of D’Franco Finishes, a decorative company that helps you love the house you live in. One of the biggest lessons David has learned while being a part of the Iron Sharpens Iron community is to include your wife in your successes and big-picture plans. Out of everyone in your life, she wants you to win the most.

Highlights from This Episode:

  • Why does David want to start a podcast?
  • How does David plan to serve his clients through a podcast?
  • Since researching on how to start a podcast, what has been something unexpected that David has learned?
  • What advice does David have for aspiring podcasters?
  • Why did David decide to invest in a coaching program?
  • Fear can show up in a couple of different ways in your business and in your relationships.
  • Set your intentions and then work backward. Sky’s the limit on what you can accomplish.
  • While working in the Four Steps program, what has helped David the most so far?
  • It has given David glasses. He can finally see his path!
  • Iron Sharpens Iron has helped David become more transparent with his wife. David can’t believe how stupid he was not to do this before!

 

Resources:

ViewfromtheTop.com

Dfrancofinishes.com

Podcastpilot.com

Nosweatmedia.co

Fourstepstobusinessfreedom.com

Dannysunshine.com/foursteps

Jan 17, 2018

Tom Rubens is an Entrepreneur, Author, and Business Coach. Tom is all about creating a harmonious culture. In fact, he says to forget about balance because it naturally implies conflict. When you strive to create harmony, you create peace within yourself.

 

Highlights from This Episode:

  • How do you create a harmonious business culture?
  • People often want to strive for work/life balance, but balance, by its definition, implies conflict.
  • All relationships have blind spots, and we need someone to help us see them.
  • How can we engage in a conversation that is about our blind spots?
  • What did Tom learn about himself when he was writing his book, Lifeness?
  • How did Tom’s son know tomorrow was going to be a great day?
  • You can always set the intention of how your day is going to go the day before.
  • Why did Tom decide to start his own business?
  • So many people are great at helping others, but they’re absolutely awful at marketing/selling themselves.
  • Why did Tom join Iron Sharpens Iron and what kinds of benefits has he seen so far?

 

Resources:

ViewfromtheTop.com

TomRubens.com

Jan 10, 2018

This is Michal Stawicki’s second time appearing on the show! A lot has changed since Michal was interviewed on episode 34, a little over a year ago. Michal has recently started offering services for self-published authors who want to get noticed on Amazon. On today’s show, Michal shares his tips with you on how to best market and grow your Amazon book sales!

Highlights from This Episode:

  • Why did Michal start offering marketing services for authors looking to self-publish on Amazon?
  • Every book you want to market has to be looked at on a case-by-case basis. Every book markets just a little bit differently.
  • Michal is happy to say that his business is experiencing steady growth!
  • It’s important to note that Michal is not an overnight success. Michal has been adding value to different types of groups for free for a number of years and built a strong reputation that way.
  • What makes for a successful Amazon marketing campaign?
  • People do judge a book by its cover! Michal has a handy guide he gives all his clients on how they can update/tweak their book to make it appealing to a first-time visitor.
  • Do not neglect the headline of your book description. Ideally, it should be short, punchy, and interesting.
  • What advice does Michal have for aspiring authors who want to write?
  • Believe it or not, writing is the easy part!
  • Why did Michal decide to join Iron Sharpens Iron?

 

Resources:

ViewfromtheTop.com

Expandbeyondyourself.com

Jan 4, 2018

Matt Miller is back for another amazing podcast episode! If you don’t know who he is, you can listen to Matt’s two interviews over on episodes 4 and 51. Today’s show focuses on Matt’s new podcast, Sowing Seeds, and why you should be planting seeds for God.

Highlights from This Episode:

  • What is the Sowing Seeds podcast about?
  • Aaron Walker challenged Matt to write a book.
  • What does the idea of ‘sowing seeds’ really mean to Matt?
  • Matt became a gardener 10 years ago and has learned some important lessons about growing seed.
  • God wants you to just do your part. Trying to take on the burdens of the world is too much for our shoulders.
  • Matt had a heart attack a little over a year ago at 49 years old.
  • How does Matt have such a positive outlook on having a heart attack?
  • What would success look like for the Sowing Seeds podcast?
  • In the next year-and-a-half, Matt and his wife will be empty nesters. There’s still a ton of work to do!
  • Matt highly recommends Gary V’s podcast.

 

Resources:

ViewfromtheTop.com

Ssvbusiness.com

Sowingseed.net

Episode 004 — Matt Miller

Garyvaynerchuk.com

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